Medical Copywriter / Senior Healthcare Copywriter [AQ-24463]

Job summary

Develop and lead omnichannel healthcare advertising campaigns for pharmaceutical, biotech, and wellness brands, translating clinical evidence and medical concepts into compelling copy for healthcare professionals and consumers. Collaborate with creative, medical strategy, and account teams, present concepts to clients, and manage copy revisions and submissions to meet Canadian advertising regulations.

Job details

We are seeking an experienced Medical Copywriter / Senior Healthcare Copywriter to join our creative agency team. In this role, you will bridge the gap between complex science and compelling storytelling, developing omnichannel advertising campaigns for leading global pharmaceutical brands, biotech products, and health & wellness treatments. You will lead creative concepts across both HCP (Health Care Professional) and DTC/PAAB-regulated consumer spaces, crafting compliant, high-impact narratives that translate clinical evidence into human-centered creative work. Candidates for this role must be based in Canada. Key Responsibilities Creative Campaign Development: Ideate and execute 360° creative campaigns across multiple channels, including responsive websites, digital visual aids (detail aids/iPads), pitch slide decks, video scripts, broadcast, social media campaigns, and programmatic display ads. Scientific Storytelling: Translate complex clinical study data, mechanism of action (MOA), and medical terminology into persuasive, engaging copy tailored to distinct audiences (physicians, specialists, pharmacists, patients, and caregivers). Regulatory Compliance: Navigate Canadian advertising regulations with precision. Lead submissions and revisions to ensure all copy aligns with PAAB (Pharmaceutical Advertising Advisory Board) and ASC (Ad Standards Canada) guidelines without sacrificing creative punch. Cross-Functional Collaboration: Partner directly with Art Directors, Creative Directors, Medical Strategists, and Account Services to build unified visual and verbal concepts from initial brief to final production. Client Presentation & Strategy: Participate in client pitches, brand planning sessions, and creative presentations, defending creative rationales backed by clinical data. Candidate Qualifications & Requirements Agency Experience: 3–5+ years of dedicated copywriting experience within a pharmaceutical, healthcare, or wellness advertising agency in Canada. Canadian Regulatory Expertise: Proven, hands-on experience securing PAAB approvals is required. Familiarity with ASC and Health Canada advertising guidelines. Channel Versatility: Demonstrated expertise writing for both digital (UX/web, CRM, social, digital sales aids) and traditional (print, video/broadcast, conference collateral) formats. Education: Bachelor’s degree in Life Sciences, Biology, Pharmacology, Communications, or a related field; an advanced science background (MSc, PhD, PharmD) or advertising portfolio school diploma is a strong asset. Portfolio Required: A compelling portfolio showcasing healthcare/pharma creative work that illustrates conceptual thinking, scientific accuracy, and multi-channel campaign execution.

What you’ll do

Develop and lead omnichannel healthcare advertising campaigns for pharmaceutical, biotech, and wellness brands, translating clinical evidence and medical concepts into compelling copy for healthcare professionals and consumers. Collaborate with creative, medical strategy, and account teams, present concepts to clients, and manage copy revisions and submissions to meet Canadian advertising regulations.

Requirements

Candidates need 3–5+ years of copywriting experience at a Canadian pharmaceutical, healthcare, or wellness advertising agency, including hands-on experience obtaining PAAB approvals and familiarity with ASC and Health Canada guidelines. A relevant bachelor's degree and a portfolio demonstrating scientifically accurate, concept-driven, multichannel healthcare work are required; advanced science education or advertising portfolio school training is an asset.

Listed skills

• Cross-Functional Collaboration · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Healthcare Copywriting
• Pharmaceutical Advertising
• Creative Campaign Development
• Scientific Storytelling
• Clinical Data Interpretation
• Medical Writing
• PAAB Compliance
• ASC Compliance
• Health Canada Advertising Guidelines
• Digital Copywriting
• UX And Website Copy
• Video Scriptwriting
• Social Media Campaigns
• Client Presentations
• Cross-Functional Collaboration
• Creative Concept Development

Job areas

• Marketing
• Creative & Media
• Healthcare
• Science & Research
• Art & Design